Sunday, October 24, 2010

Kaplan Creating a Mobile Use for the Website

Nearly 40 percent of adults log onto the Internet from their smartphone. So Kaplan Test Prep and Admissions has upgraded its website for mobile device capability, Kaplan announced this month. This will allow students to sign up for test prep classes or admission seminars, as well as learn more about the company's offerings, all from a smartphone.

In 2006, Kaplan launched SAT test prep classes for iPods. In 2009, Kaplan brought SAT Flashcubes for iTunes to iPhones and iPod Touches. Then in 2010, Kaplan created a “fully interactive online center” for students taking GMAT test prep, which allows students to track their progress in the course, use “b-school video-on-demand” resources and chat with teachers, classmates and other MBA candidates from all over the world.

“As teens, college students and aspiring professionals increasingly embrace online learning as an integral part of their educational experience," Jason Moss, vice president, Kaplan Test Prep and Admissions, noted. “...In addition to learning about course offerings from virtually anywhere using their mobile devices, users can learn how to prepare for exams like the SAT, ACT, GRE, GMAT, LSAT and MCAT from virtually anywhere with our Anywhere courses—Kaplan’s interactive virtual classroom, which brings learning directly to students’ computers using video, audio, instant chat, white board, polling and screen-sharing.”

For more info see,  .